Determining Your YouTube Strategy and Core Message

Before you jump in and start creating videos that help market your business, find out what strategies you should consider and how to develop your primary message. March 7, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason Rich’s book Ultimate Guide to YouTube for Business. […]


YouTube Analytics Demographics Report to Contain Less Data by @MattGSouthern

YouTube content creators will soon notice that their YouTube Analytics demographics report contains less data. Changes are being made, the company says, to further protect the privacy of viewers. However, not all demographics data is being removed. Here is a summary of the upcoming changes: Creators can no longer filter demographics data by YouTube product. […]


Google Implements Stricter Criteria for YouTube Monetization by @MattGSouthern

Google is implementing stricter criteria for YouTube users to meet before they’re eligible to run ads on videos. YouTube’s Partner Program allows content creators to make money by placing ads alongside their videos. To qualify for the partner program, YouTube users had to meet a previous threshold of 10,000 total views. Now there are entirely […]