Optimizing Your Homepage With These 3 Things in Mind Will Help It Attract More Visitors

There’s a reason the word “homepage” begins with “home.” For digital enterprises, a homepage should bring to customers’ minds many of the feelings that an actual home does: comfort, relaxation, a sense of warmth and security. Home is a place where you don’t have to think too much — you simply walk inside and everything you need […]

4 Things Your Website Needs Convert Visitors Into Customers

Imagine this: your brand is firmly planted at the number one position on search engine result pages, your influencer network is producing daily content pointing their followers in your direction and your email open rates are on the rise. Congratulations, you’ve achieved every digital marketer’s dream scenario! But don’t start patting yourself on the back quite yet. […]