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3 Ways You’re Cannibalizing Your Traffic and Budget (and How to Stop) by @semrush

This is a sponsored post written by SEMrush. The opinions expressed in this article are the sponsor’s own. Optimizing your ROI is an endless process when it comes to PPC. There’s always room for testing, experimenting, and fine-tuning. But sometimes you just can’t see the forest for the trees. You run so many activities that they eventually […]

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57% of Search Traffic is Now Mobile, According to Recent Study by @MattGSouthern

According to a new report from BrightEdge, 57% of search traffic is now coming from smartphones and tablets. BrightEdge also discovered ranking positions for a vast majority of keywords were different depending on whether the search was conducted on mobile versus desktop. Research indicates 79% of all keywords rank different on desktop compared to mobile, […]

This SEO Strategy Helped Hootsuite Double Its Traffic by @lorenbaker

Hootsuite is the world’s largest social media management platform. But if you think that meant the brand easily ranked well and had tons of organic search visibility, think again. Amazingly, smaller competitors were outranking them all over Google. Why? Because Hootsuite didn’t have an integrated SEO strategy. Aside from that, they also had a host […]

This SEO Strategy Helped Hootsuite Double Its Traffic by @lorenbaker

Hootsuite is the world’s largest social media management platform. But if you think that meant the brand easily ranked well and had tons of organic search visibility, think again. Amazingly, smaller competitors were outranking them all over Google. Why? Because Hootsuite didn’t have an integrated SEO strategy. Aside from that, they also had a host […]

This SEO Strategy Helped Hootsuite Double Its Traffic by @lorenbaker

Hootsuite is the world’s largest social media management platform. But if you think that meant the brand easily ranked well and had tons of organic search visibility, think again. Amazingly, smaller competitors were outranking them all over Google. Why? Because Hootsuite didn’t have an integrated SEO strategy. Aside from that, they also had a host […]

Content Marketers: Organic Traffic Is The Key Success Metric by @MrDannyGoodwin

Content ROI remains one of the biggest struggles for marketers. Usually that’s because marketers are creating content with no greater business goals or objectives in mind beyond creating more content to generate traffic and engagement. Companies are spending an estimated $ 135 billion on content marketing every year. Marketers who are unable to demonstrate ROI […]

3 Easy Ways to Drive Traffic to Your Online Store

As consumers, we are overwhelmed with choice when it comes to satisfying our shopping needs. Giant retailers like Amazon and eBay carry almost everything we could want; delivered right to your front door. The popularity of online shopping only continues to grow as brick and mortar retailers take their businesses online. The challenge for these growing […]