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No Time for Marketing? Hire a Freelancer.

Whether to market your business is no longer a question. August 15, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. If you run one of the nearly 30 million small businesses in America, there's a pretty good chance that after the bills are paid, the customer is satisfied, and next month's […]

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Google Ads Report Editor Now Supports Time Period Comparison by @MattGSouthern

Google Ads’ Report Editor tool has rolled out the ability to compare performance for two different time periods. With support for time comparison, advertisers can better visualize their date over one period of time versus another. Advertisers can compare this week’s clicks compared to last weeks. They can visualize month over month data, year over […]

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Ready or Not, It's Time to Embrace AI

Market leaders such as Amazon, eBay and Netflix are using artificial intelligence (AI) to take their customer experience to a whole new level. Meanwhile, many small-business owners still believe their web sites’ live chat will be enough to serve potential buyers. They’re missing the mark. AI has changed online commerce by enabling brands to make sense of […]

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3 Reasons Local Online Lead Generation Beats Offline Lead Generation Every Time

With the power of the Internet so readily available to every small business owner, it never ceases to amaze me how many companies insist upon using offline lead generation methods. They hand out fliers instead of sending out emails. They knock on doors instead of “knocking” on social media feeds. They write articles in local […]