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Google AdWords Ads to Undergo Significant Makeover This Month by @MattGSouthern

Google has announced its AdWords ads will undergo one of the most significant makeovers in recent memory later this month. The forthcoming updates will apply to mobile ads only, and will change how sitelinks, callouts, and structured snippets are displayed. Sitelinks Carousel Google will be introducing a sitelinks carousel to AdWords ads, which resembles the […]

This SEO Strategy Helped Hootsuite Double Its Traffic by @lorenbaker

Hootsuite is the world’s largest social media management platform. But if you think that meant the brand easily ranked well and had tons of organic search visibility, think again. Amazingly, smaller competitors were outranking them all over Google. Why? Because Hootsuite didn’t have an integrated SEO strategy. Aside from that, they also had a host […]

This SEO Strategy Helped Hootsuite Double Its Traffic by @lorenbaker

Hootsuite is the world’s largest social media management platform. But if you think that meant the brand easily ranked well and had tons of organic search visibility, think again. Amazingly, smaller competitors were outranking them all over Google. Why? Because Hootsuite didn’t have an integrated SEO strategy. Aside from that, they also had a host […]

This SEO Strategy Helped Hootsuite Double Its Traffic by @lorenbaker

Hootsuite is the world’s largest social media management platform. But if you think that meant the brand easily ranked well and had tons of organic search visibility, think again. Amazingly, smaller competitors were outranking them all over Google. Why? Because Hootsuite didn’t have an integrated SEO strategy. Aside from that, they also had a host […]

Making This One Simple Request to Your Search Agency Will Produce Major Results

Many search agencies still run search campaigns on their agency account without sharing direct access to client. They instead send a weekly or monthly report on the clicks, impressions, and ad expense. For small businesses, the clients often do not have enough understanding about search marketing to review a campaign’s setup, or are too busy to […]

Track Santa This Christmas Eve With Apps from Google and NORAD, or with Google Assistant by @MattGSouthern

Google and NORAD have the apps you need to track Santa this Christmas Eve. Google App – NORAD App It’s Christmas Eve, the night millions of children around the world have been patiently waiting for all year. Inevitably that patience is going to wear thin and the questions will start coming… “Where is Santa?” “Do […]