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4 Online Marketing Tactics Brick-and-Mortar Stores Can Leverage to Thrive

Many physical retailers continue resisting ecommerce. These businesses are hesitant to venture online, fearing they’ll dilute their existing business model or confuse customers but ignoring mounting evidence that brick-and-mortar shops without an online business are seriously risking failure. The internet continues to grow as a means of effective advertising and marketing, and retailers that want to survive are […]

23 Sure-Fire Conversion Rate Optimization Tactics for Striking Online Gold

Free Webinar | August 16th Find out how to optimize your website to give your customers experiences that will have the biggest ROI for your business. Register Now » Want to make money online? Live the life of your dreams? Travel the world as a digital nomad, roaming to remote white-sanded beaches replete with pristine turquoise […]

5 Most Overrated PPC Tactics by @clarkboyd

Paid search provides marketers with an enviable array of prospecting and retargeting tactics. This is increasingly true as Google rolls out more PPC products to entice clicks from its huge user base. However, this means that we often have difficult decisions to make. There are only so many hours in a day. So we need […]

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4 Online Marketing Tactics to Advertise Your Import/Export Business

The following excerpt is from the Staff of Entrepreneur’s book Start Your Own Import/Export Business. Buy it now from Amazon | Barnes & Noble | IndieBound Just like personal investing, you must build a diversified portfolio of online marketing and advertising tactics to generate positive results for your import/export business. The first marketing ploy is the easiest and cheapest: Participate in […]

4 Annoying Online Marketing Tactics to Stop Right Now

Consumers despise annoying online marketing tactics. It takes an incredible amount of effort, creativity and money to attract visitors to your website. The last thing you want to do is annoy them to the point they leave, never to return. Going overboard with automation, suffocating them with calls-to-action and delivering an unpleasant experience are just […]

4 Dumb SEO Tactics That Will Get Your Site Penalized

Is your SEO provider about to get you penalized? Hopefully not, but there is a chance it might. It is too easy to put up a website and advertise SEO services without actually knowing what they are doing. There are also marketers out there who don’t keep up with Google best practices and still use […]

4 Tactics to Supercharge Your PPC Campaigns by @HollystarPR

The online advertising universe is constantly evolving. With innovations in digital advertising happening all the time, it can be challenging to maintain high performance and stay competitive without a constant pulse on the Google platform. There’s a ton of strategy, trial and error, and creativity required to drive successful PPC campaigns. Here are some next-level […]