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Google’s Search Snippets are Longer, But Don’t Go Changing Anything by @MattGSouthern

Google’s search result snippets are now longer than what once was the maximum length of 160 characters. This change has been officially confirmed by Google, and is also supported by evidence from tracking tools like RankRanger. According to data collected by RankRanger, search snippets can now be anywhere from 160 characters to 230 characters. However, […]

Why You Need Rich Snippets in Your Life by @IAmAaronAgius

ADVERTISEMENT It all begins with a click. That’s the official start of your business relationship with potential new customers, followers, subscribers, and fans in the online world. No click, no relationship. They’ve already moved on to the next listing. To get that all-important click, you’ve got to stand out from the crowd. How big is […]

Google’s Featured Snippets on Desktop Now Written By Artificial Intelligence by @MattGSouthern

According to an article published Tuesday on Wired, Google’s featured snippets on desktop will now be rendered completely through artificial intelligence. What are being called “sentence compression algorithms” just went live today in desktop search only. These sentence compression algorithms, with the help from deep neural networks, are capable of combing through large amounts of […]