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Google Mobile Speed Scorecard: Compare Your Speed Against Other Sites by @MattGSouthern

Google has introduced two new tools aimed at helping webmasters make their sites faster— the Speed Scorecard and Impact Calculator. Speed Scorecard Compare your mobile page speed against other companies with Google’s Speed Scorecard tool. It’s capable of analyzing the speed of thousands of sites from 12 different countries. Using the Speed Scorecard is as […]

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Facebook’s Local Feed Update – Not Just for News Sites! by @martinibuster

Facebook’s new feed update has been reported as benefiting local news. But that’s not entirely true. It’s not just news sites that benefit. Any website, including a blog or local business will benefit. Facebook itself used a bakery and a real estate site as examples of sites that can rank higher now. Facebook’s announcement stated […]

22 Niche Review Sites Your Business Can’t Afford to Ignore by @amelioratethis

Fortunately, nowadays it’s rare that you have to explain to a business owner why they should care about online reviews. Most businesses “get it.” However, with everything else they have going on, it’s not uncommon for a business owner to get short-sighted and think that as long as they’ve got Yelp or Google covered, they’re […]

10 Reasons Ecommerce Sites Fail

Ecommerce offers fantastic revenue opportunities, the ability to be open 24/7 and traditionally fewer overheads when compared to bricks and mortar retailing. Yet, despite the fact that more than 12 million Australian consumers shop online — and we are experiencing year-over-year double digit growth in online shopping — a huge number of ecommerce businesses are struggling to be profitable, […]

15 Must-Have Features for E-commerce Sites by @HollystarPR

All websites are unique in their own way. We’ve seen trends in e-commerce website design like animation, 360-degree product previews, advanced filtering, and dynamic product search. However, trends don’t guarantee conversion rates or robust user experiences. There are certain elements that every e-commerce site should have to stay relevant and competitive. Here is a list […]