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Why Your SEO Focus Should Be Brand Building by @bsmarketer

Google has always given brands preferential treatment. They get better rankings with fewer links. They get “penalized” for improper conduct, only to resurface a few weeks later. Small brands, on the other hand? Never get the benefit of the doubt. Need to earn twice as many links. And never resurface. Ever. And this is only accelerating. It’s only getting […]

Why Your SEO Focus Should Be Brand Building by @bsmarketer

Google has always given brands preferential treatment. They get better rankings with fewer links. They get “penalized” for improper conduct, only to resurface a few weeks later. Small brands, on the other hand? Never get the benefit of the doubt. Need to earn twice as many links. And never resurface. Ever. And this is only accelerating. It’s only getting […]

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Teens Are Increasingly Ditching Facebook. Here's How Entrepreneurs Should Respond.

The percentage of teens using Facebook has dropped 20 percent in just three years. June 1, 2018 3 min read “It’s 10 p.m. Do you know where your children are?” The answer: probably not on Facebook, according to a new Pew Research Center survey on teens, social media and technology. In just three years, the […]