Avoid Shopping Cart Abandonment with Better SEO This Holiday Season by @seocompanymiami

With Black Friday and Cyber Monday over, the holiday season is now in full swing. Which means it is the perfect time for small businesses to make sure they’re not falling prey to “shopping cart abandonment.” Did you know that 75% of online purchases (or “almost” purchases) get abandoned? But worry not: I’ve put together a […]

The Beginner’s Guide to Putting a Co-Marketing Strategy in Place This Holiday Season by @seocompanymiami

As the holiday season approaches, marketers are looking for ways to increase profits, drive traffic, and improve business-to-business relationships. One of the best ways to do this is through co-marketing, or in other words, having two companies collaborate to get the most out of a campaign. It takes time to find the right relationship, but […]

6 Steps to Creating a Successful Cause Marketing Campaign by @seocompanymiami

Cause marketing (marketing for a specific cause or organization, most likely a nonprofit), is nothing new; it’s been around for generations. What is new, however, is the fact that the current generation of consumers is demanding it from businesses more than ever. It’s not uncommon for a person to ask a company what they’re doing […]