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Google My Business Reportedly Removes Anonymous Reviews by @MattGSouthern

Google My Business appears to have stopped counting anonymous reviews toward a business’s overall rating. This has been reported by two individuals on Twitter, who noticed that anonymous reviews were disappearing from clients’ Google My Business pages. @mblumenthal Hi Mike, just noticed anonymous Google reviews no longer seem to count toward overall rating, though still […]

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Google to Notify Users When Businesses Respond to Reviews by @MattGSouthern

Google will now be sending email notifications to customers when a business responds to their Google My Business reviews. For businesses, this should be seen as greater incentive to respond to reviews — whether they’re positive or negative. Previously, a response from a businesses to a GMB review may have gone unnoticed, unless the reviewer […]

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Google Lets Users Search Through Reviews of Business Listings by @MattGSouthern

Google Maps for iOS has been updated with two new features. One is the ability to display estimated wait times for restaurants. The second is a search feature which lets users filter reviews and look up specific keywords. When viewing a restaurant listing on Google Maps the average wait time will be displayed within the […]

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Negative Google Reviews from Former Employees Are Now Against Guidelines by @MattGSouthern

Google has updated its Google My Business review guidelines with more specific information about conflicts of interest. According to Google’s new review guidelines, posting negative reviews about a current or former employer is considered a conflict of interest. Moreover, since these types of reviews are now against Google’s guidelines, businesses can request to have them […]

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Google Integrating Third Party Reviews in Local Search Results by @MattGSouthern

Google has been spotted integrating reviews from third party sources in the Knowledge Graph cards for Google My Business listings. Third party reviews from sites like TripAdvisor have been showing up in Knowledge Graph cards for hotels and resorts. These are included along with reviews left directly on Google. To be clear, this is different […]

Google to Automatically Display Local Reviews in Your Native Language by @MattGSouthern

Google made a small but notable change to the way it handles local reviews. Going forward, Google will automatically translate local reviews into your native language. So if you’re in a foreign country and looking for a place to eat, for example, the reviews you find will be in displayed in whichever language you have […]

Sara Spivey on the Power of Online Reviews & How They Drive ROI [PODCAST]

Podcast: Download Subscribe: iTunes | Android | Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In this Marketing Nerds episode, Sara Spivey, Chief Marketing Officer at Bazaarvoice, joined SEJ Features Editor Danielle Antosz to discuss the power of online reviews and how to use them to drive ROI. What are the main benefits […]