7 Reasons Solo Bloggers Outperform Company Bloggers in Influence by @WebDevEtc

One of the biggest things business bloggers struggle with is gaining influence or establishing thought leadership in their field. According to the B2B Content Marketing Report, thought leadership was one of the top three content marketing goals, with 43 percent of respondents indicating that it was a priority. Not too long ago, someone on Inbound […]

11 Reasons Your Facebook Ads Aren’t Connecting with Consumers by @@mattorlic

When orchestrated properly, Facebook ads will stop readers in their tracks, entice them to click through to your landing page and ultimately, drive conversions. Chronext, a digital marketplace for luxury watches, experienced a 40% boost in traffic and 14x return on investment thanks to a carefully executed ad campaign. However, if you’re not careful, Facebook […]