Facebook has been the hot-button topic of social and political discussions for the past few weeks. Even still, more than 2 billion people still use the platform monthly, totaling to 50 million hours of usage. But reaching those users without paying a now massively increased advertising cost still feels next to impossible. Organic reach rates are […]
Google AdWords has introduced a new video format which is said to extend the reach of video campaigns beyond YouTube. The new format, called outstream video ads, is built exclusively for mobile and will be displayed in mobile browsers and apps. ”Outstream ads drive incremental, cost-efficient and viewable reach beyond YouTube. Ads show on Google […]
YouTube can help spread the word about your business. Read more about using YouTube as a low-cost marketing tool in this second part of our two-part series. March 21, 2018 4 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason Rich’s book Ultimate Guide to YouTube for Business. […]
Discover six way you can use YouTube as a low-cost marketing tool to generate new customers and sales. March 14, 2018 6 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason Rich’s book Ultimate Guide to YouTube for Business. Buy it now fromAmazon | Barnes & Noble | […]
Facebook is making two updates to Page Insights, one of which will affect the way organic reach is calculated. Traditionally, reach for page posts has been calculated based on how many times a post has been loaded in the news feed. If a post was delivered in the news feed it would count as a […]
Search engine optimization (SEO) can be a powerful marketing channel for any industry. But SEO can be especially powerful for industries where the buying cycle tends to be longer and more complex, like with new home construction. That’s because in cases like this, SEO provides so many additional opportunities throughout the buying cycle to put […]
Facebook has rolled out a possible solution for improving the organic reach of posts published by pages on the desktop site. Over the past several years, Facebook has become notorious for stifling the organic reach of content published by pages. From prioritizing paid posts, to giving more weight to posts from friends and family, Facebook […]
“Hey, Brian! You HAVE to check out this new restaurant — Seasons 52.” These were the words of my friend Mel a couple years ago, and they began my love affair with this amazing super-fresh restaurant in King of Prussia, Pa. I’ve been back lots of times since — their flatbread and wine special is […]
“Hey, Brian! You HAVE to check out this new restaurant — Seasons 52.” These were the words of my friend Mel a couple years ago, and they began my love affair with this amazing super-fresh restaurant in King of Prussia, Pa. I’ve been back lots of times since — their flatbread and wine special is […]
“Hey, Brian! You HAVE to check out this new restaurant — Seasons 52.” These were the words of my friend Mel a couple years ago, and they began my love affair with this amazing super-fresh restaurant in King of Prussia, Pa. I’ve been back lots of times since — their flatbread and wine special is […]