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Google to Publishers: Optimize Your Content for Google Assistant by @MattGSouthern

Google has been sending notices to publishers with directions for how to make their content more discoverable by Google Assistant. Notifications are being sent via Search Console, which means they may be sent via email as well. Google is currently sending notifications to US podcast, recipe, and news publishers who have invested in either AMP […]

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Google Reminds Publishers Not to Accept Bribes for Links by @MattGSouthern

In response to a controversial article published by The Outline, Google has reminded publications to refrain from accepting bribes for links. The article in question claims that major publications on the web, including New York Times, CNN, and TechCrunch, have accepted payments from companies in exchange for positive coverage. Several writers, who remain anonymous, admitted […]

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Google to Introduce 8 Trust Indicators for Publishers to Add to News Stories by @MattGSouthern

Continuing its effort to guide searchers toward credible content, Google has announced plans to introduce eight new trust indicators. Google’s first step toward labelling news stories was came last year when the Fact Check tag was introduced. Most recently, Google has added publisher Knowledge Panels to better educate searchers about the sources they’re getting news […]

Google to Introduce 8 Trust Indicators for Publishers to Add to News Stories by @MattGSouthern

Continuing its effort to guide searchers toward credible content, Google has announced plans to introduce eight new trust indicators. Google’s first step toward labelling news stories was came last year when the Fact Check tag was introduced. Most recently, Google has added publisher Knowledge Panels to better educate searchers about the sources they’re getting news […]

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Google to Give Publishers Dedicated Knowledge Panels in Search Results by @MattGSouthern

Google is introducing a new type of Knowledge Panel exclusively for publishers. The new Knowledge Panel fills the entire above-the-fold section of search results with information to help searchers learn more about a publication. Searching for a publisher by name will return the new Knowledge Panel. It features: A description of the publication A Wikipedia […]

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Google is Ending First Click Free, What Does it Mean for Publishers? by @MattGSouthern

Google is removing a controversial search feature called First Click Free, which let users view content that would otherwise be behind a paywall. First Click Free actually required publishers to provide a minimum of three free articles, forcing some websites to give up more free content than they may have liked. That’s going to change. […]

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What Google’s Misrepresentative Content Means for AdSense Publishers by @admanjaybee

Hello, AdSense publishers and partners! This article will cover our recently implemented Misrepresentative Content policy update. What Exactly Does Google Mean by ‘Misrepresentative Content?’ We’ve had a long-standing set of policies prohibiting AdSense publishers from running ads on sites that help people deceive others, like a site where you buy fake diplomas or plagiarized term […]

7 Ways Facebook’s Big Algorithm Change Will Affect Marketers and Publishers by @JoeLazauskas

The day many marketers and publishers have dreaded has arrived: Facebook is changing its algorithm to send less traffic to content sites. In a blog post this morning, the social giant announced it would increasingly prioritize posts shared by friends and family over those from publishers, brands, and other pages. “The growth and competition in […]