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Google to Deactivate Non-Spending AdWords Accounts This Month by @MattGSouthern

Google will be deactivating AdWords accounts with no recent ad spend starting in mid-May. Previously, the company stated it would begin deactivating accounts back in March. Update: Accounts will now be deactivated starting mid-May. — Google AdWords (@adwords) May 8, 2018 Without revealing why, it’s clear that Google had a change of heart at some […]

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Google AdWords Ads to Undergo Significant Makeover This Month by @MattGSouthern

Google has announced its AdWords ads will undergo one of the most significant makeovers in recent memory later this month. The forthcoming updates will apply to mobile ads only, and will change how sitelinks, callouts, and structured snippets are displayed. Sitelinks Carousel Google will be introducing a sitelinks carousel to AdWords ads, which resembles the […]

Last Month in Social Media: Updates from February 2017 by @thebigdebowski

February was a relatively mellow month in the social media world. Facebook, who usually dominates the landscape with updates, only had a few, while smaller players like Pinterest and YouTube had several as well. Snapchat’s IPO also provided a variety of enlightening data for marketers to use. Here are some of the top social media […]

This Month in Social Media: Updates from November 2016 by @thebigdebowski

November was a busy month in the social media world. There were updates, enhancements, and announcements across various social networks. Here is a roundup of the latest news in social media: Facebook The latest interface for the tech world, chatbots, arrived on Facebook Messenger this year. But Facebook is not alone in the chatbot game. […]