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9 Simple Steps to Creating an Effective Social Media Strategy by @lisabuyer

If you don’t have a social media strategy, you aren’t alone. According to a recent survey, 50 percent of businesses admit to not having a documented social media strategy. Uh oh? Yes! Without a strategy, you are gambling. Purposeful and strategic usually wins the social media game. Here’s a step-by-step guide to creating an effective […]

8 Awesome Ways to Declutter Your Digital Marketing Life by @lisabuyer

Digital clutter is anything but Zen. It’s the problem every marketer has and nobody talks about. Easy to ignore, hard to see, but what is all the extra stuff and fluff really costing your digital marketing life in time, money, and resources? The number of messages, files, accounts, passwords, subscriptions, notifications, tools, and networks seem to […]