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7 Ways to Keep Great Content from Dying a Slow, Unremarkable Death by @stoneyd

A website that isn’t adapting is a website that’s dying. The internet changes so fast that the moment you stop improving your website is the same moment that you start losing momentum and falling behind the competition. If your site isn’t actively adapting to the changing nature of the web, it’s stagnating and growing outdated, […]

The 4 Most Essential Qualities of Great Content Marketers by @nancy_elle

The benefits of content marketing are well documented in 2017. According to a Content Marketing Institute report, 88 percent of B2B marketers now use content marketing strategies, with content marketing leaders experiencing 7.8 times more site traffic than non-leaders. Investments in content marketing are clearly paying off, with those dedicating the most effort earning the greatest […]

6 Surprisingly Easy Ways to Get Great Results With Your Facebook Videos by @PromoBySlidely

This post was sponsored by Slidely. Facebook hit 2 billion users in late June. This unprecedented growth offers more opportunity to reach a larger audience with your videos and a chance to grow your business dramatically. However, with all this growth also comes some serious challenges. More people means more marketing noise, which means more advertisers bidding on […]

10 Great Marketing Tools for SMBs by @tamar

Digital marketers are more enabled than ever to do pretty much anything on the web in their pursuit of getting more eyes, leads, and eventual customers. Countless tools exist that are intended to make a marketer’s life easier and more efficient, but no two products are exactly the same. How does a marketer differentiate between […]

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5 Ways to Take Your Content Marketing from Good to Great

If your idea of content marketing entails dropping the occasional blog post online and hoping it makes a splash, you may need to rethink your strategy. Taking your content-marketing campaign from good to great means always being on your A-game, focusing with laser-like precision on your target audience and constantly refining your methods until you find […]