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Facebook is Testing Recurring Donations for Nonprofit Organizations by @MattGSouthern

Facebook is reportedly testing the ability for users to give recurring donations to fundraisers on a daily, monthly, or annual basis. This feature was spotted by Jane Manchun Wong, a computer science student who has developed quite a track record of discovering unreleased features within apps. Facebook Fundraisers is testing Daily Donation and Annual Donation […]

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Facebook Lets Users Create New Types of Video Content by @MattGSouthern

Facebook is introducing new video features which will let users create interactive video content. A new set of features will let publishers add quizzes, polls, challenges, and gamification to their videos. In gameshow-like fashion, viewers can interact with the videos as well as be eliminated or advance through the games based on right or wrong […]

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Facebook Will Ban Businesses From Running Ads if They Get Poor Customer Feedback by @MattGSouthern

Facebook has implemented a new feedback system which may result in businesses being banned from advertising if they cannot maintain an acceptable level of customer satisfaction. Customers can now send feedback directly to Facebook about their experiences with businesses. A short one-tap survey will be available after a user completes a purchase that was initiated […]

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Teens Are Increasingly Ditching Facebook. Here's How Entrepreneurs Should Respond.

The percentage of teens using Facebook has dropped 20 percent in just three years. June 1, 2018 3 min read “It’s 10 p.m. Do you know where your children are?” The answer: probably not on Facebook, according to a new Pew Research Center survey on teens, social media and technology. In just three years, the […]

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Facebook Introduces Ads in Stories After Reaching 150M Daily Viewers by @MattGSouthern

Facebook has finally started including ads in Stories, which some might say was only a matter of time. After being relatively quiet on the success of Facebook Stories since launching the feature 14 months ago, the company has revealed Stories now receive a total of 150 million daily viewers. With a sizeable audience of daily […]

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Facebook Lets Admins Crosspost Live Videos to Multiple Pages by @MattGSouthern

Facebook is enhancing live video with several new features — including the ability to crosspost live videos and rewind live videos in progress. With crossposting of live videos, publishers can stream the same broadcast as an original post across multiple pages. This functionality is available to all pages worldwide using the web-based publisher tools, and […]

4 Unconventional Ways to Reclaim Lost Facebook Organic Reach by @bsmarketer

Facebook has been the hot-button topic of social and political discussions for the past few weeks. Even still, more than 2 billion people still use the platform monthly, totaling to 50 million hours of usage. But reaching those users without paying a now massively increased advertising cost still feels next to impossible. Organic reach rates are […]