LinkedIn Makes Dynamic Ads Available in Campaign Manager via Self-Service by @MattGSouthern

LinkedIn Dynamic Ads will soon be available to all advertisers directly in Campaign Manager. With this change, advertisers can set up Dynamic Ads on their own through Campaign Manager’s self-service options. That makes it the easiest option available for setting up LinkedIn Dynamic ads, which are displayed on the desktop website. In addition, for the […]

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Google’s Dynamic Search Ads Get New Targeting Options, More Reporting Data by @MattGSouthern

Google has released several updates to Dynamic Search Ads (DSA) over the past week, which include new targeting options and more data in reports. Run Dynamic Search Ads on Standard Campaigns’ Landing Pages Advertisers can now run dynamic search ads exclusively on landing pages from standard ad groups. Selecting “landing pages from your standard ad […]