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How to Avoid Burnout & Survive Long Term in Digital Marketing by @malleeblue

Organizations are demanding ever higher performance from their digital marketing teams. People are trying to comply, but the usual method – putting in longer hours – has backfired. Employees are becoming exhausted, disengaged, and sick. And they’re defecting to healthier job environments. The obvious difficulty here is that time is not an infinite commodity. You […]

AI-digital-marketing

How to Integrate AI Into Your Digital Marketing Strategy by @cynthialive

Artificial intelligence (AI) used to be pure science fiction. But now AI is science fact. This once futuristic technology is now implemented in almost every aspect of our lives. We must adjust. Luckily, we’re used to adjusting, pivoting, and expecting a change of any kind – and quickly. The use of AI in our digital marketing strategies is no different. We […]

5 Industries Getting the Most ROI From Digital Marketing

In our computer-driven and mobile world, digital marketing is how relationships get built. Gone are the days of old-fashioned marketing plans consisting solely of in-person events and traditional media. Instead, outreach through email and social networks are now crucial to every company’s marketing efforts. It’s a real adapt or die situation, and so far, the […]

8 Awesome Ways to Declutter Your Digital Marketing Life by @lisabuyer

Digital clutter is anything but Zen. It’s the problem every marketer has and nobody talks about. Easy to ignore, hard to see, but what is all the extra stuff and fluff really costing your digital marketing life in time, money, and resources? The number of messages, files, accounts, passwords, subscriptions, notifications, tools, and networks seem to […]