Google to Publishers: Optimize Your Content for Google Assistant by @MattGSouthern

Google has been sending notices to publishers with directions for how to make their content more discoverable by Google Assistant. Notifications are being sent via Search Console, which means they may be sent via email as well. Google is currently sending notifications to US podcast, recipe, and news publishers who have invested in either AMP […]

Smart Content & Smart SEO: Mastering Audiences & Architecture by @seotulsa

In today’s contextual algorithmic world, building a website that reflects SEO best practices while delivering results begins with creating the right architecture and building content that is smart and easily discoverable by your audiences. What Is Smart Content? Simply put, smart content is: Discoverable (easily found). Optimized (from point of creation). Profitable (measurable). Easily displayed […]