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Facebook Will Ban Businesses From Running Ads if They Get Poor Customer Feedback by @MattGSouthern

Facebook has implemented a new feedback system which may result in businesses being banned from advertising if they cannot maintain an acceptable level of customer satisfaction. Customers can now send feedback directly to Facebook about their experiences with businesses. A short one-tap survey will be available after a user completes a purchase that was initiated […]

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Google to Notify Users When Businesses Respond to Reviews by @MattGSouthern

Google will now be sending email notifications to customers when a business responds to their Google My Business reviews. For businesses, this should be seen as greater incentive to respond to reviews — whether they’re positive or negative. Previously, a response from a businesses to a GMB review may have gone unnoticed, unless the reviewer […]

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Video Marketing for Service Businesses

Learn how you can use video, one of the most effective content marketing strategies, on your website to market your services. April 11, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s book The Digital Marketing Handbook. Buy it now fromAmazon | Barnes & […]

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Google Lets Businesses Post Offers to Organic Search Results by @MattGSouthern

Google has been spotted testing a new feature which allows Google My Business pages to publish offers directly to search results. This feature is built into Google Posts, which has been available to all businesses with a verified GMB profile since last summer. Google Posts lets businesses publish short messages, which appear in Maps and […]

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Pinterest Brings Shopping Ads to More Businesses by @MattGSouthern

Pinterest is expanding shopping ads to hundreds more businesses, a significant increase from the couple dozen retailers the ads were previously available to. It’s important for marketers to take note of this because, according to the company, 90% of Pinterest users make purchases on the platform. It also serves as a search and discovery platform, […]

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Google Starts Highlighting Women-led Businesses in Search Results by @MattGSouthern

As the world celebrated International Women’s Day this week, Google introduced a way to recognize female leaders more than just one day out of the year. Businesses can now add an attribute to their Google My Business listing which will indicate the establishment is women-led. This attribute will be displayed whenever the Google My Businesses […]

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Survey of 1,000 Small Businesses Reveals Surprising Digital Marketing Trend by @martinibuster

A United States Chamber of Commerce survey of over a thousand of small businesses across the United States reveals that small businesses are using social media to cultivate new business and grow their business across vast geographic areas. Facebook has emerged as the leading platform for small businesses growth. Over 60% of businesses report using […]

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3 Internet-Based Businesses You Can Start in 2018

No doubt many people resolved to boost their income during the new year. (Of course, it’s never too late to start a business). The internet provides endless ways to make money. The best part? Most internet-based businesses can be launched immediately, without a giant budget. Here are three awesome gigs you can start in the comfort of […]

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Small Businesses Should Be Thankful for Amazon.com

“Without Amazon, we wouldn’t be here.” Those were the words of Robert Wang, the creator of the Instant Pot, a retail phenomenon that, according to this piece in the New York Times, has “upended the home-cooking industry.” The Instant Pot is a kitchen gadget that’s used by its devotees to perform virtually every kitchen task […]