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SEO Best Practices: How to Create Awesome Meta Descriptions by @BrianHarnish

Since the early days of SEO, meta descriptions have been an important optimization point. Google continues to maintain that meta descriptions don’t help with rankings whatsoever. But, as an indirect signal, there is anecdotal evidence that indirect attributes of better descriptions do help. Things like click-through rate (CTR), perception of the quality of the result, […]

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Link Building Best Practices for Content Syndication by @annaleacrowe

Nowadays, it’s natural to expect your article to get covered on other sites because it’s just that good. Amazing copy and beautiful visuals serve as the driving force behind barrage of content sharing — and they’ve quickly become mainstays on our top posts. Essentially, you want your content to do “double duty” (and then some) […]