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Google AdWords Editor Version 12.3 Now Available: Here’s What’s New by @MattGSouthern

Google’s latest version of AdWords Editor, version 12.3, is now available. Here is an overview of the new features that have been added. Search terms report: View and download reports about search terms. Add keywords and negative keywords from the search terms report. Filter functions: Use queries that combine filters in new ways to find […]

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Snapchat Makes Story Ads Available Through its Self-Serve Ad Manager by @MattGSouthern

Snapchat is now letting marketers purchase Story Ads, formerly known as Promoted Stories, through its self-serve ads manager. Now that Story Ads are available through the self-serve ads manager, they will have the same targeting options and auction-based pricing model as other Snapchat ads. This includes Snapchat’s 500+ predefined audience segments. What makes Story Ads […]

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Google Maps is Now Available in 39 More Languages by @MattGSouthern

Google has released a update to Maps which makes the service available in 39 more languages. It’s estimated that as many as 1.25 billion people worldwide speak the languages that have been added to Google Maps. The new languages include: Afrikaans Albanian Amharic Armenian Azerbaijani Bosnian Burmese Croatian Czech Danish Estonian Filipino Finnish Georgian Hebrew […]

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Google’s Object Recognition Tool, Google Lens, Now Available on iOS by @MattGSouthern

Google Lens, a tool that utilizes smartphone cameras to recognize objects, is now available to iOS users. The rollout began this week and will continue over the next several weeks. Lens is not a standalone app— rather, it’s a tool built into Google Photos which allows users to take photos of an object to learn […]

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New Google Search Console Now Available: More Data, More Features by @MattGSouthern

Google has announced that a beta version of the new Search Console, released a few months ago to select users, will now be available to everyone. The new Search Console will be rolled out gradually, and webmasters will be individually notified when they receive access. Still in beta, the new Search Console will live side […]

Google’s New AdWords Experience is Now Available to All Advertisers by @MattGSouthern

Google is officially rolling out its new AdWords experience to everyone. The company promised it would be available to everyone by the end of the year, and now it’s here. The new AdWords experience promises to be faster, more intuitive, with a renewed focus on achieving business goals. Here are some of the benefits you […]

Google’s Uptime, an App for Watching YouTube with Friends, Now Available to Everyone by @MattGSouthern

Google’s Uptime, an experimental app that enables people to watch YouTube videos with friends, is now available to everyone who has access to the US iOS App Store. Uptime initially launched earlier this year and was created by Google’s internal incubator, Area 120. Google’s Area 120 program encourages Google employees to spend 20% of their […]

WordPress 4.7.1 Security Release Available, Immediate Update Recommended by @MattGSouthern

A security release for all previous versions WordPress is now available, which the company strongly recommends all users upgrade to immediately. The previous version of WordPress, version 4.7, has been downloaded over 10 million times since being released last month. However, it didn’t come without its flaws. Specifically, the release addresses eight security issues affecting WordPress […]