4 Advanced AdWords Audience Targeting Tactics by @iambenwood

The audience targeting options available to PPC advertisers across both search and social are constantly evolving. In the past few years, advertisers have begun to be able to target custom audiences through search network campaigns, create similar audiences to mimic users who have completed a desired action on their website and target users via mailing list upload features […]

Everything You Need to Know About Twitter Advanced Search by @jonleeclark

Although the reports of Twitter’s death have been greatly exaggerated, the social media platform has dipped in popularity, as shiny new toys like Instagram and Snapchat have captured the imagination of the public, especially Millennials. But Twitter still has 328 million monthly active users, 100 million daily active users, and 500 million tweets are sent […]

How’s the Weather? Find Out With Bing’s Advanced Weather Answers by @MattGSouthern

Just in time for the winter snowfall, Bing has rolled out two new features designed to give searchers more detailed answers to their weather questions. Visually Rich Forecasts Searching for the weather in your city will return an animated card based on real-time forecasts. Within the card there is an an hour-to-hour slider, which will […]