8 Local SEO Hacks You’ll Actually Want to Use by @ab80

Want to get your business listed in Google’s local 3-pack? Unfortunately, there’s no hack for an instant 3-pack listing (wouldn’t that be nice!). That means local businesses must rely on good local SEO for greater online visibility. Local SERPs are extremely competitive. In addition, Google has made some changes that make it harder than ever […]

7 Tips for Using Pop-ups Without Harming Your SEO by @ab80

To use or not to use pop-ups? That is the question. Specifically, it’s the question on a lot of SEO experts’ minds since January, when Google’s began devaluing intrusive pop-up ads along with other intrusive interstitials that might diminish mobile user experience. Of course, pop-up advertising works. The average conversion rate of high-performing pop-ups is 9.28 percent. […]

2017’s Four Most Important Ranking Factors, According to SEO Industry Studies by @ab80

I remember being awestruck back in 2013 by Brian Dean’s list of more than 200 Google ranking factors. My first thought was, “Wow! Think of the work and research that went into this!” followed by, “This will be so useful!” and finally, “Oh god, there aren’t enough hours in the day for all of this.” […]

How to Make Your Site Mobile-First in 2017 by @ab80

Speculating on the coming year’s trends is one of our favorite traditions in the SEO industry, and it almost wouldn’t feel like the holiday season without our annual SEO trends predictions. I love these annual predictions. You can ask 44 industry leaders the same question and get 44 unique and insightful answers. However, one trend I […]

What Counts As an Intrusive Interstitial? by @ab80

Two years ago, Google introduced the mobile-friendly label. Then we witnessed ‘mobilegeddon’, where Google began prioritizing these mobile sites. Now, they are cracking down on mobile sites offering a substandard user experience. On January 10th 2017, any sites with intrusive interstitials may lose ranking juice. The key question then is, what counts as an intrusive […]