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Organic Search Market Share in Retail Dominated by Macy’s, Not Amazon, in Q3 2017 by @MattGSouthern

Heading into the 2017 holiday season it may be surprising to learn it’s not Amazon leading in organic search market share in the retail sector. Amazon didn’t even come in second place– it came in third according to a recent report from Conductor. Macy’s came in first place, followed by Nordstrom, followed by Amazon. That […]

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The State of HTTPS in 2017 by @LEHoneycutt

Google announced plans to improve security across the entire web at their I/O conference in June 2014. As well as introducing resources to help webmasters recover from hacks, they emphasized the need for every website online to be encrypted. This was solidified later that year with new webmaster guidelines clearly stating that websites using HTTPS […]

2017 Local Search Ranking Factors: Proximity to Searcher is Number One by @MattGSouthern

After taking a year off in 2016, Moz is back with its 2017 survey of local search ranking factors. The survey is based on the aggregated opinions of dozens of local search experts, who have been asked to provide their opinions on this year’s top ranking factors on local search. Without further adieu, let’s dive […]

Aimclear Partners with SEJ Summit Chicago 2017 by @jrdoog

Aimclear is a 5-time Inc.500/5000 marketing agency dominant in audience targeting and customer acquisition. It aims to build, track, and convert laser focused audience segments, from introduction to conversion. SEJ Summit is proud to partner with Aimclear as a Silver Sponsor! Headquartered in Duluth, Minnesota, Aimclear is known to provide best-in-class consulting and production services, such […]

Last Month in Social Media: Updates from February 2017 by @thebigdebowski

February was a relatively mellow month in the social media world. Facebook, who usually dominates the landscape with updates, only had a few, while smaller players like Pinterest and YouTube had several as well. Snapchat’s IPO also provided a variety of enlightening data for marketers to use. Here are some of the top social media […]