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3 Keys to the Right Domain Name for Building a Brand

Domain names have been at the forefront of the digital experience for 20 years. They provide the real estate for businesses to build their online presence and provide doorways for their customers to find them. Now more than ever, choosing which domain names to own is a complicated and critical task for startups and seasoned […]

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Google Posts: Share Messages in Search Results From Google My Business by @MattGSouthern

Google has officially rolled out Google Posts to all small businesses with a Google My Business listing. Google Posts allows small businesses to publish messages to Google My Business, which means the messages will also show up when their GMB page surfaces in search results and Google Maps. Posts will appears as a small snippet, […]

3 Keys to the Right Domain Name for Building a Brand

Domain names have been at the forefront of the digital experience for 20 years. They provide the real estate for businesses to build their online presence and provide doorways for their customers to find them. Now more than ever, choosing which domain names to own is a complicated and critical task for startups and seasoned […]

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Google is Compressing Its Display Ads So Pages Load Faster by @MattGSouthern

Google has started compressing its display ads by up to 40% in an effort to improve page load times and increase battery life efficiency. This is accomplished through Google’s Brotli compression algorithm it introduced two years ago. Brotli offers a data savings of at least 15% compared to gzip compression, and could result in a data […]

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Google For Jobs is Now Live in Search Results by @MattGSouthern

Google’s job search initiative is now live in US search results. Initially debuted at the company’s I/O conference, Google For Jobs sees the search giant collaborating with other companies in the job matching industry to connect employers with the right candidates. While harnessing the power of Google’s machine learning capabilities, combined with the services provided […]

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How to Perform an AdWords Audit by @coreydmorris

Is your AdWords account as effective as it could be? Unless you’ve audited your AdWords account, you can’t know for sure. What is an AdWords Account Audit? Simply, an AdWords account audit is the process of evaluating the effectiveness of your AdWords accounts. An audit can reveal painful hidden issues that need to be addressed. […]