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Google Releases Tool to Show Off Natural Language Search Capabilities by @MattGSouthern

Google’s research division has released a new tech demo of sorts, which shows off advancements the company has made toward understanding natural language. The new search experience, called “Talk to Books,” invites users to ask questions which Google will respond to with passages from books. Google claims the tool does not rely at all on […]

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PPC vs. SEO: What's Best For Your Business?

April 12, 2018 3 min read Opinions expressed by Entrepreneur contributors are their own. When you own a digital marketing agency, clients want to know where to invest their marketing dollars. A question we frequently receive is, “Should I invest in PPC or SEO?” Related: SEO vs. PPC: Knowing Which Is Right for Your Website According to […]

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Video Marketing for Service Businesses

Learn how you can use video, one of the most effective content marketing strategies, on your website to market your services. April 11, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s book The Digital Marketing Handbook. Buy it now fromAmazon | Barnes & […]

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5 Ways to Continuously Expand Your Online Following

Try these five methods for drawing more and more viewers to your business’s YouTube videos and growing your business in the process. April 11, 2018 5 min read Opinions expressed by Entrepreneur contributors are their own. The following excerpt is from Jason R. Rich’s book Ultimate Guide to YouTube for Business. Buy it now fromAmazon […]

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Google Switches to Infinite Scrolling Mobile Search Results by @MattGSouthern

Google has introduced infinite scrolling to mobile search results pages. Where there used to be page numbers at the bottom of SERPs there is now a “more results” button. Tapping on the button will trigger more search results to load within the same page. Google has confirmed this is just a “test.” However, it’s not […]