What to Do When the .COM You Want Is Taken by @5le

You’ve just decided to create a new business, or maybe you just had an idea for a new website. Either way, you do what everyone does in the 21st century: you go to register a new domain. Unless you came up with an incredibly unique domain idea, you will likely discover someone – possibly even a […]

loader-82

Broken Link Building: Answers to 6 of the Most Common Questions by @_kevinrowe

Broken links are an epidemic. A recent study Rowe Digital (full disclosure: this is my company) looked at 90 publishers and websites and found over 65,000 broken outbound links (i.e., links generating 404 errors). Broken link building has existed as a strategy for many years, but its approach has continued to be honed and perfected. In […]

loader-76

Digital Growth Hacking Strategies for Companies on a Tight Budget by @cynthialive

Audience growth is one challenge faced by all new businesses, especially those with a limited team of founding members. The idea of growing a following on Twitter or Facebook sounds simple to many of us. But in reality, this is a job that involves so many platform-specific details and monitoring that many companies wind up […]