How to Find Epic Keyword Opportunities That Turn Into Easy SERP Wins by @josephhhoward

“The best way to improve your online visibility is to write great content!” We’ve all heard this before. In fact, we hear it over, and over, and over again. Personally, I can’t stand when people say it. Why? Because in my opinion, it misses the point entirely! Are there advantages to writing great content? Of […]

Google’s Featured Snippets on Desktop Now Written By Artificial Intelligence by @MattGSouthern

According to an article published Tuesday on Wired, Google’s featured snippets on desktop will now be rendered completely through artificial intelligence. What are being called “sentence compression algorithms” just went live today in desktop search only. These sentence compression algorithms, with the help from deep neural networks, are capable of combing through large amounts of […]

3 Unstoppable SEO Trends To Look Out For In 2017

Business is a game, and as an entrepreneur or marketer, your role in this game is to use any tool at your disposal to stay ahead of your competition. And one of the most effective tools to fulfill that role is SEO. SEO, or search engine optimization, is the lifeblood of online business. And while […]

Mobile Shopping Searches Continue to Surge During Black Friday [DATA] by @MattGSouthern

Hot off the heels of Thanksgiving weekend, Google has revealed the latest data on the impact of mobile shopping searches during Black Friday. Compared to any other day during Thanksgiving week this year, Black Friday saw the largest volume of mobile shopping searches. Thanksgiving Day came in second. The influence of mobile shopping searches extends […]

The 10 Most Common SEO Mistakes by @alexanderkesler

Optimizing your website and blog is an essential element of your content marketing strategy. While SEO is changing, it stays on top of marketers’ agendas as it is a powerful way to bring visitors to your company’s outlets and to direct them towards your sales funnel. SEO methods are constantly evolving due to search engines’ […]

Inbound vs. Outbound Marketing – What’s Best for 2017? by @ChuckPrice518

You’ve heard the terms “inbound” and “outbound” marketing, but do you know the difference between the two? To develop an effective marketing strategy for 2017 and beyond, you should have a solid understanding of both. It boils down to what is best for your business. What’s the Difference? Outbound marketing is considered a more “classic […]

How to Own Multiple Online Businesses with Brent Csutoras [PODCAST]

Podcast: Download Subscribe: iTunes | Android | Visit our Marketing Nerds archive to listen to other Marketing Nerds podcasts! In this episode of Marketing Nerds, Brent Csutoras, SEJ’s Chief Social Media Strategist, joined SEJ Executive Editor Kelsey Jones to talk about how to manage multiple online businesses effectively. I own a couple of companies and you do, […]

The Beginner’s Guide to Putting a Co-Marketing Strategy in Place This Holiday Season by @seocompanymiami

As the holiday season approaches, marketers are looking for ways to increase profits, drive traffic, and improve business-to-business relationships. One of the best ways to do this is through co-marketing, or in other words, having two companies collaborate to get the most out of a campaign. It takes time to find the right relationship, but […]