How Search Engines Crawl & Index: Everything You Need to Know by @beanstalkim

Optimizing websites without first understanding how search engines function is akin to publishing your great novel without first learning how to write. Certainly a thousand monkeys at typewriters will eventually create something useful (at least this monkey likes to think he does from time to time), but it’s a lot easier if you know the […]


Pinterest Brings Shopping Ads to More Businesses by @MattGSouthern

Pinterest is expanding shopping ads to hundreds more businesses, a significant increase from the couple dozen retailers the ads were previously available to. It’s important for marketers to take note of this because, according to the company, 90% of Pinterest users make purchases on the platform. It also serves as a search and discovery platform, […]


Building Links Through Social Responsibility & Taking a Stand by @tonynwright

A number of years ago, I conducted a rather ambitious research project to find out how consumer preferences were affected by a brand’s social stance. While I certainly didn’t conclusively answer whether a brand should take a stand, I did come to one concrete conclusion: A brand that takes a social stand almost always sees […]


How to Market Your Online TV Show

Find out why 100 viewers can be better than 100,000. March 19, 2018 2 min read Opinions expressed by Entrepreneur contributors are their own. As a small business owner or entrepreneur, your goal when creating videos isn’t to go viral. Your goal when creating videos is to get them seen by the people who are […]